Since 1987 we have been sourcing and marketing both conventional and organic citrus from our worldwide grower base to our customers in the UK.

Our aim is to offer the best possible service to our growers and customers through our technical and commercial expertise.

We believe in building close relationships with our trading partners and source from all the main citrus producing countries. Fruit is packed, stored and distributed from our third party service provider, Cross & Wells based in Kent, where we have our own offices for our technical, quality and stocks teams. Our sales and Procurement team are also based in Kent.

Citrus First is part of Poupart Produce, which consists of 6 separate divisions and has an annual turnover in excess of £130m. In 2010 we founded Citrus First with our main grower in Spain, Vicente Giner SA, to supply citrus fruit to the European Continent.

We believe in building close relationships with our trading partners

Our People

At Citrus First we employ a dedicated team with expert knowledge across all aspcts of sourcing, handling, and specialist marketing of citrus fruit.

Sales, specialist marketing, technical and quality teams are all based at Cross & Wells, Kent where our fruit is stored and distributed.

Matt Hancock, Managng Director

Matt started his produce career in 1991 based in Avignon, exporting salads and melons. He came to the UK and worked in Berries, Stonefruit, Exotics and Grapes for Redbridge before becoming Trading Director of the business. In 2001 he joined Norton Folgate as a Cherry and Stone fruit specialist and became Managing Director of the company in 2007.

Mark Bonifas
Commercial Manager

Mark Bonifas

Mark Freeman
Operations Manager

Mark Freeman

Sam Carter
Supply Chain Manager

Sam Carter

Andrew Hadlow
Technical & Ethical Trade Manager

Andrew Hadlow

Chris Walker
Financial Controller

Chris Walker

Rafal Ostas
Product Manager

Rafal Ostas

Bartosz Rucinski
Stock & QA Inspector

Bartosz Rucinski

Kristina Pumputiene
Stock & QA Inspector

Kristina Pumputiene

Vasile Rimboiu
Stock & QA Inspector

Vasile Rimboiu

Our Customers/partners

Booths

Booths

Booths is an upmarket chain of British supermarkets based in Northern England. Booths has over 30 stores and 3000 employees.
Ocado

Ocado

Ocado is the UK’s, and the world’s, largest dedicated online grocery retailer providing and delivering quality groceries and other products directly to customers’ homes.
Coop

Coop

The Co-operative is part of The Co-operative Group with approximately 3,000 food stores in the UK. The Co-operative Group stands apart from other major retailers in the UK as a business which is owned, not by a small group of shareholders, but by more than five million consumers.